client: imagination	date: 07

interactive rolling dashboard for land rover's lrx concept car reveal (detroit motorshow, 08). designed to reflect the car's design and interior style and multicoloured ambient lighting. eco, sport and off-road driving modes are accessed from the central console.		production: tennille beddoes art direction: tony phillips, mark hough animation: mark hough watch lrx demo

	client: imagination	date: 06

in-car entertainment prototype for the launch of jaguar's x11 concept car designed to augment the interior neon lighting. the build contained two timelines which demonstrated the dual view technology, which enables passenger and driver to watch different content on the same screen simultaneously.		production: tennille beddoes art direction: kevin palmer, mark hough 3d design, build, animation: mark hough watch jaguar demo read more

	client: imagination	date: 06

two launch films for ford's mondeo and iosis x concept cars (paris motorshow, 06).		production: dan beak art direction: campbell orme, mark hough final edit: mike gosbee design, animation: mark hough

	client: imagination	date: 06

technical demonstration of the proposed collaboration between ford and airstream 'merging modular environmentally conscious power sources and airstream-inspired styling'. (detroit motorshow, 07).		production: rowland jobson art direction, design: mark hough

	client: imagination	date: 06

40-second mood piece for proposed sporting channel, wsf.		production: dan beak art direction, design: campbell orme, mark hough watch wsf

	client: imagination	date: 06

animation celebrating the launch of the mazda rx-8 in shanghai, 05. a troupe of gymnastic ribbon dancers revealed the car with the piece shown overhead, synchronised to the same music.		art direction: kenny mcandrew art direction, design: mark hough watch rx-8 launch

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