CSR3 - Motion Graphics

Home Work Info


CSR3 Game Graphics
 

The CSR Art Director, Luis Jiminez, approached me needing more energetic, impactful motion graphics and visual effects for Natural Motion Games' mobile racer. Using the supplied brand guidelines and menus supplied by the UI team, we worked across most of the game's sections to push forward the next generation's graphics.

Research and development began as still artwork with options and working processes demonstrated so they could be catalogued for future reference. Animated mockups of the chosen buttons, transitions, alerts, tutorials, in-game HUDs, logos, backgrounds, rewards, maps and more were then created with rough sound effects to enhance the animations and as a guide for the sound design. Once approved, the assets were then prepared and split for implementation.

 
Client: Natural Motion Games / Zynga / Take 2
Art Director (NMG): Luis Jiminez
Producer: Julie McGurren
Menu artwork: Ade Walters, Jackie Fong, Phil Cox, Dilara Arin











© mark hough / respective clients